Security features
Security you can see
Holograms, microtext and other features that make every product hard to copy and quick to check.
Zoom Soft combines security holograms, unique identifiers, laser marking and verification platforms to help manufacturers fight counterfeiting and monitor distribution.
Request a demoExplore solutionsRequest samplesHolograms, microtext and other features that make every product hard to copy and quick to check.
Five solutions that work on their own or together in one platform.
Give every product a unique identity that is very hard to copy, and spot fakes when they are scanned.
Follow each product through your supply chain with full visibility of time, place and status.
Let customers verify authenticity and register their product in seconds with any smartphone.
Compare scan locations with intended markets and get alerted when goods leave their route.
Confirm that distributors and retailers handle genuine goods and stay within agreed channels.
Holograms, marking stations and production, in short clips.
An original, successful product that stands out from the crowd is always a target for counterfeiters and pirates.
international trade in counterfeit and pirated goods in 2019
of world trade in 2019 was counterfeit or pirated goods
counterfeit and pirated imports into the EU in 2019, up to 5.8% of EU imports
Share by product category, as reported by OECD/EUIPO (2019 data)
Footwear, clothing and leather goods together account for 51%.
Source: OECD/EUIPO, Global Trade in Fakes: A Worrying Threat, 2021 edition, data for 2019. Figures are estimates (“up to”) for international trade only; domestically produced and consumed fakes and pirated digital products are excluded.
Most serial coding follows an algorithm. If it is hacked, a counterfeiter can generate a whole batch of valid codes and put fakes on the market with real-looking numbers. Our codes are designed to be unpredictable.
Codes of random letters and digits, like 5A59J07N, come from a quantum device, so they are designed to be unpredictable.
A high-security hologram carries the code as a laser-demetallized serial, a printed QR code, or both. It is built to resist erasing and modification, so it also suits lotteries and prize draws.
Enough codes to protect over 1,000 billion products individually, with a database of over 500 million codes already issued. It’s checked online, in a company application or with a mobile app.
We design and build a custom hologram for each client, fusing your logo with many layers of overt and covert security features, usually within just a few square centimeters.
Several layers of images in one hologram show different pictures depending on viewing angle or light, some with a deep space parallax effect.
Mathematically generated curves that move, appear, disappear or change color when you tilt the hologram. Designed to resist forgery.
Information that shows only when a laser beam is projected on it, invisible to the naked eye and to any other instrument.
Text only 5 microns high, and down to 1 micron non-diffractive. It is very hard to copy without our own origination equipment.
About 100 times the resolution of a common printer, and 10,000 times more information than a standard print.
Overt features anyone can see, covert ones checked with a laser, UV or polarizer, and forensic ones for the laboratory.
Enlarge a 30 × 30 mm hologram until its 5-micron nano-text is as big as ordinary lettering, and the hologram would cover sixteen football stadiums.
From a pill to a metal part, we mark each item individually so anyone can verify it with a smartphone.
Serials of 8 random characters come from a quantum random process, so even knowing a billion earlier codes says nothing about the next one.
Ultrashort laser pulses write straight onto the pill coating with almost no heat damage around the mark, at up to 100,000 pills per hour.
Doctors, patients, police and customs officers can confirm online, with only a smartphone, that a code is valid and belongs to the genuine product.
Deep laser engraving puts a unique code on tires, bearings and other parts, in a place that survives wear and mounting.
A random code is engraved in under half a second, in-line on the packing line. It resists wear, and removing it leaves visible traces. Each code can be verified only a set number of times, then it is flagged.
A code smaller than 1 mm² is engraved in less than 0.02 seconds in a hard-to-reach spot, where wear and fitting are unlikely to erase it. The same system can also engrave brand, country and type.
Successive serials are not linked to each other, so knowing earlier codes does not help predict the next one. A secured database holds type, production date, destination and more.
Every sector faces different risks, so we adapt our solutions to yours.
Long supply chains, from seed and fertilizer suppliers to consumer markets, call for close monitoring and supplier compliance.
Track&Trace and easy consumer authentication help buyers and authorities tell genuine from fake.
Deep supply chains, many customer types and spare parts need suspect products reported from every team.
From machines to replacement parts, every customer touchpoint can be verified and protected.
Scan and sales data reveal anomalies and gray market shifts between territories.
Each component needs protection, so authentication is built into the product and backed by data for analysis.
Safe handling and compliance across partners, supported by verified, traceable products.
Clear identification and authentication across the product’s whole journey, from workshop to owner.
Counterfeits put patients at risk, so early risk detection and awareness make the difference.
Free-form holographic labels with a laser-demetallized Next Generation Quantum Random Code for Track&Trace. Successfully applied on almost all Cole Fabrics plc and EMAX materials.
Bio-based adhesive with 80% renewable organic carbon. It applies from 105 °C, so neither the hologram nor the fabric is damaged, and it resists washing cycles.
Not a hot stamping foil, but a label that can take a complex, intricate shape, for a result that’s hard to imitate.
For difficult surfaces where the thermal adhesive won’t work. We use only banknote-standard foil for the brightest image and the best resistance.
Simple for your customers, powerful for your team.
Each product gets a unique identifier that is very hard to copy, applied during packaging.
Distributors, retailers and customers verify it with any smartphone.
Real-time scan data shows you fraud, diversion and channel issues as they happen.
The first biodegradable and compostable hologram. It replaces PET with regenerated, bio-sourced cellulose acetate, with a low carbon footprint and the same optical security.
Reproduces all optical and security elements with over 92% similarity to PET holograms, plus laser demetallization and overprinting. It breaks down in just a few weeks under home composting conditions.
A cellulose film, made continuously since the mid-1930s, replaces the PET that supports most holograms today.
Diffractive microtext 25 microns high and nano-text only 5 microns high, both seen in real production.
Biobased carbon content (ASTM D6866)
Compostable, certified (OK Compost Home)
Compostable, certified (EN 13432, ASTM D6400)
kg CO₂eq per kg, peer-reviewed LCA 2019
Figures are for the base film, per the supplier’s environmental data. It also suits anaerobic digestion and incineration with energy recovery, but is not designed for mechanical recycling.
We offer solutions, not compromise.
Zoom Soft protects products and brands against counterfeiting. We combine holograms, laser marking and Next Generation Quantum Random Codes, so every item can carry its own identity and anyone can check it with a smartphone.
We work from the first idea to the production line: we design the hologram, mark each item with ultrafast lasers and run the secured database that confirms every code. The same approach works across industries, from pharma and apparel to tires and bearings.
We also care about the footprint of what we make. HoloNature, our compostable hologram, shows that strong security and a lower environmental impact can go together.
codes in our secured database
pills individually serialized per hour
hologram origination, about 100 times a printer
nano-text details that are hard to copy
Tell us about your products and we’ll show you what the right solution looks like.
mi••••@zoomsoft.romihain@zoomsoft.ro
+40 722 ••• •••+40 722 360 399
Zoom-Soft SRL, Romania
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